Family-owned Page Realty joins BHHS Commonwealth Real Estate

May 8, 2026 - 22:21

For more than six decades, the Rao family has run Page Realty, a trusted name in Massachusetts real estate. The company has now officially joined forces with BHHS Commonwealth Real Estate, marking a significant shift for the local market. The merger brings together Page Realty's deep community roots with the broader resources of a larger network.

Page Realty was known for its personalized service and long-standing relationships with clients across the state. The Rao family built the business on a foundation of trust and local knowledge, handling everything from residential sales to commercial properties. By aligning with BHHS Commonwealth Real Estate, the firm gains access to advanced marketing tools, a wider database of listings, and expanded support for agents.

The transition is expected to be seamless for existing clients. The same team of agents and staff will remain in place, continuing to serve their communities under the new banner. The Rao family emphasized that the core values of integrity and customer care will not change. For the agents, the move offers new opportunities for growth and training. For homebuyers and sellers, it means more options and a stronger network to rely on. The deal reflects a growing trend of independent agencies seeking partnerships with larger brands to stay competitive in a fast-changing industry.